2020 was, for our not-for-profit organization, set to be our best year yet. We were on track to welcome more guests than in any other year, our members had expanded experiences and offerings; all in support of our mission to connect guests to the horse, land and people through experiences that inspire love of the animal and Kentucky. We all know what happened next. Like many organizations, we needed to pivot. And we’ve reached millions of people viewing our virtual tours and interacting with our members from around the world. We’re proud to have been able to offer these experiences on a fully complimentary basis.
As we work to regain our footing after the catastrophic spring and the ongoing challenges of COVID-19, we will work with our members on reopening tours, but we know that leisure travel may experience a slow recovery. So, our members and board have formed the Friends of Horse Country (501c3) charitable fund at the Bluegrass Community Foundation.
Simply put, this fund will allow us to continue operations as we focus on our charitable and educational mission. If you have enjoyed our virtual tours, visited with us before or simply would like to support our mission, please contact Anne Hardy or donate online. Thank you for your support!
With thanks to our members who have contributed and deferred tour revenue, made individual contributions and to Fasig Tipton, Breeders’ Cup and Keeneland who also have believed and invested in continuing this work. Contributions to charitable funds may be deducted according to the maximum allowable under the IRS